"Parents residing in north London wants to find an exceptional and skilled instructor to guide their most junior child on his first steps to becoming an British gentleman."
Upon seeing this advertisement, you might readily skip the wording "first-steps" as simple a turn of phrase.
However, it could be the most significant element of this unusual employment listing, as it aims to find a tutor for a one-year-old.
Numerous of submissions have already been submitted since the unidentified family posted their request for the £180,000 per year tutor, who has to be "an exceptional individual".
In recent few weeks, the listing has attracted interest across the press, with numerous asking why?
Forward-Thinking Method
The CEO, head and founder of Tutors International, which is helping the family in their quest, said that in spite of initial scepticism, he found the concept "forward-looking", and "advanced".
When he met the family, he noted they understood the unusual nature of their demand, and how early in age their son is.
Nevertheless, they clarified that they "were unwilling to delay any longer" to engage a tutor, as they had postponed until their older child was five, and by that point "cultural conditioning had already become established".
What exactly does the family refer to by "cultural leaning"?
It's "everything", Adam answered. "How you eat, how you speak".
He explained the elder child had adopted "extremely delicate, body language" from the family, and had taken on their cultural norms. The family informed the consultant they did not want this pattern to happen again with their new baby.
The strategy: To hire a UK tutor, who should speak with standard English accent, to guide the baby right from the beginning.
Subtle Influence
"A great deal of the learning at the beginning here is somewhat osmotic," stated the expert.
It's by means of this natural absorption that the family are aiming the child will acquire the British traits they wish to impart.
The consultant said the tutor must be somebody who studied at "the right kinds of schools – similar types of schools as the family hope to send their son to".
"The tutor must be the suitable individual, they'll be performing things they aren't even aware they're doing, simply by nature," he said.
Expense Not a Factor
The family explained to the expert the successful candidate should preferably also have familiarity of or passion in horse riding, winter sports, the arts and music so as to influence the child in a wide range of passions.
Additionally though, he said the family hoped the tutor to register the child on a selection of classes so the child would be "horseback riding and picking up an instrument by the time they are about three years old".
In the family's view, assisting their son become a "UK sophisticate" will result in success and provide access.
"For all the pros and cons of that, because it's definitely a social class indicator," he comments.
Yet, despite all this instruction in "UK identity", could the child adopt what is termed cultural bias from the multicultural family he resides with regardless?
"Yes", replied he. "They realize this might not succeed, but they've merely embraced the view of, 'we should try and we'll proceed as quickly as we can', because the cost of it is irrelevant," he explained.
Impractical
There are some in the tutoring industry who express similar concerns.
Another CEO, CEO and founder of a tutoring service, who provides individual instructors, wrote that "the development of embracing two identities, or actually, becoming oneself, is something that must be experienced personally, not engineered."
Peter explained that he had moved from Asia to the Britain at the period of 7 years old, and had been brought up understanding and practicing dual heritages. He progressed to study at the University of Cambridge.
"The idea that an individual can act as a embodiment of English culture, a person who can somehow transplant the attributes of a UK sophisticate onto a 12-month-old child, seems to me naive and impractical," he commented.
"Based on my background, having a quintessentially UK tutor from babyhood will does not instantly achieve the result they want.
"I never had such a tutor, and however I have been fortunate enough to enjoy many of the experiences they desire for their son."
He continued: "The truth is, self-identity can not be dictated from the external environment; it must be embraced, and it must originate internally."
Purchasing UK Culture
Naturally, English culture is something the CEO believes can be taught – and commercialized.
"In my view the fact that the international society holds us in this regard is something that we should be cherishing|valuing|appreciating
